
In one afternoon, I'll help uncover your founder story, sharpen your messaging, and create a premium content library that builds trust long after the cameras are gone. No scripts. No awkward performances.
Just your story, told the right way.
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The businesses growing the fastest today have one thing in common. People know who's behind them.
Customers don't connect with logos. They connect with founders. They connect with purpose. They connect with stories.
If people don't know your story... they'll buy someone else's.
You didn't start a business to spend your weekends writing captions and editing videos.
Most videographers hand you a pretty product with no strategic backbone. They capture moments. I capture meaning.
You don't need a $10K month retainer and a 12-person team to tell a compelling story.
See how Wingman CMO uses strategic positioning, local SEO, and video content engines to scale brands like Craveworthy Brands, FYR Grill, and Guaca Go.
I've spent my career building brands, leading marketing teams, scaling businesses, and sitting at the table with founders making difficult decisions. Along the way, I realized something important.
The most valuable thing I bring isn't a marketing plan. It's the conversation that happens before the marketing plan.
I ask the questions most people don't think to ask. I connect the dots. I help uncover the ideas, experiences, and insights that already exist within you and transform them into a clear story, stronger positioning, and practical marketing strategy.
The camera isn't the product. The website isn't the product. The content isn't even the product. Those are simply the outcomes of a conversation that brings clarity to your business and confidence to your message.
By the end of our time together, you'll have more than a collection of videos or marketing assets. You'll have a clearer understanding of who you are, what your business stands for, and how to communicate it in a way that builds trust and drives growth.
That's what a Wingman does. Helping founders find the signal has become my life's work.
I'd be honored to help you find yours.

Justin Egan
Founder & Fractional CMO, Wingman CMO
📧 justin@wingmancmo.com | 📞 (860) 916-6330
This isn't a generic video package. It's a strategic storytelling system built around you — designed to work whether you're a solo operator or scaling to multiple locations.
You'll walk away with…
Discover the story that builds trust, creates connection, and sets your business apart.
Clear, consistent messaging for your website, LinkedIn, sales conversations, and beyond.
Leave with a library of videos and ideas you can repurpose into months of engaging content.
Define what makes you different and give customers a compelling reason to choose you.
Walk away with a focused 90-day action plan and clear next steps for growth.
Travel, research, copywriting, graphic design and editing all included.
Turnaround Time: 30 Business Days guaranteed.
No retainer. No agency markup. No fluff. Just straightforward value to tell your powerful story without breaking the bank.
Book a free, no-pressure call. We'll talk about your business, your goals, and whether this package is the right fit. No hard sell. Ever.
A focused 60-minute deep-dive where we reverse-engineer your messaging. We figure out who you're talking to, what they need to hear, and how your story delivers it.
I come to you. You show up as yourself — no scripts, no teleprompters, no awkward studio setups. I ask the questions, you tell the truth, and we capture something real.
Our editing team handles every cut, caption, and graphic. In 30 business days, you receive a plug-and-play content vault ready to publish across every platform.
Gregg wasn't just running restaurants. He was building a national fast-casual empire and needed content that spoke directly to franchise investors and private equity partners. We sat down founder-to-founder, bypassed the corporate script, and built an executive media presence that communicated vision, scale, and leadership at the highest level.
"When you're building at this scale, your personal brand has to do work that no ad campaign can. This is what elite founder storytelling looks like in practice."
— Gregg Majewski, Craveworthy Brands
The FYR team had an extraordinary open-flame culinary concept and zero brand infrastructure. We built their identity from scratch, launched an SEO-optimized platform targeting regional corporate events, and produced behind-the-scenes video that turned their cooking into a must-book experience.




"This is what happens when a great product finally gets a brand that matches it. FYR didn't change what they did — they just started showing the world who they were."
In a saturated healthy bowl category, product alone doesn't win loyalty. We uncovered the 'Fresh Rebels' identity at the heart of the brand and built an evergreen content suite around lifestyle energy and authentic sourcing — giving them the creative foundation for multi-unit growth.





"Guaca Go didn't need a bigger budget. They needed a clearer identity. The content did the rest."
Your story doesn't have to be flashy to be powerful. It just has to be true, and told well.
Book a free intro call today. No pressure, no pitch, no obligation. Just a conversation about your business and whether I can help you tell it better.
Slots are limited each month. If you're ready to stop being the best-kept secret in your market — let's talk.
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