Why Wingman
Contact Us
Your Story Is Already Powerful. Your Customers Just Can't See It Yet.

Whether you're running a food truck, building a franchise, or launching your first service business — your "why" is your most valuable marketing asset. I help you find it, frame it, and put it in front of the people who need to hear it.

Trusted by Founders Across Food & Beverage, Service Brands, Retail, B2B, and More.
Nobody Cares What You Do.
They Care Why You Do It.

You didn't start your business to blend in. But right now, your marketing looks like everyone else's — generic, forgettable, and disconnected from the real story behind your brand.

The problem isn't your business. It's that no one has helped you translate what you've built into a narrative that actually moves people. That changes today.


You're Stretched Too Thin

You didn't start a business to spend your weekends writing captions and editing videos. Your time belongs in the work — not the content machine.

Vendors Miss the
Point

Most videographers hand you a pretty product with no strategic backbone. They capture moments. I capture meaning.

Agencies Price
You Out

You don't need a $10K month retainer and a 12-person team to tell a compelling story. You need one experienced partner who gets it done.

We Get Results. Check Out Our Work.

See how Wingman CMO uses strategic positioning, local SEO, and video content engines to scale brands like Craveworthy Brands, FYR Grill, and Guaca Go.

Your Story Deserves a Wingman

Hi, I'm Justin Egan — founder, CMO, and the person who shows up at your business (literally) to pull the story out of you.

I've built brands, led marketing for multi-unit operators, and sat across from founders at every stage — from day-one food trucks to national franchise systems. What I've learned is this: every founder has a story worth telling. The size of your operation doesn't determine the power of your narrative. Your passion and authenticity do.

I show up at your office, your restaurant, your job site — wherever your world lives — and I extract the insights, the grit, and the vision that make you worth following. Then my team turns it into a premium content library that works for you long after the cameras are gone.

I'm not just a videographer. I'm your creative CMO for a day.


Justin Egan

Founder & Fractional CMO, Wingman CMO

📧 justin@wingmancmo.com | 📞 (860) 916-6330


The Founder's Content Package
Unlock Your Story. Build Your Brand. Grow Your Business.

This isn't a generic video package. It's a strategic storytelling system built around you — designed to work whether you're a solo operator or scaling to multiple locations.

What you get:
1 x Hero Narrative (2-3 Mins)

Your cinematic brand story — built for your website homepage, LinkedIn pinned post, pitch decks, or investor conversations. This is the piece that makes people say "I get it now."

5 x Premium Short-Form Reels

High-retention vertical clips engineered for LinkedIn, Instagram, and YouTube Shorts — with precision hooks, kinetic text, and pacing that stops the scroll.

Messaging Architecture

A written brand playbook covering your core narrative, audience hooks, and messaging pillars. Use it to brief future vendors, guide your team, or sharpen every piece of content you create going forward.

Travel, research, copywriting, graphic design and editing all included.

Turnaround Time: 30 Business Days guaranteed.

The Real Value Breakdown
Your Investment Today: $5,750
$2,850

No retainer. No agency markup. No fluff. Just straightforward value to tell your powerful story without breaking the bank.

Four Steps From "I Should Do This" to "This Is Done."
1
Step 1 — The Intro

Book a free, no-pressure call. We'll talk about your business, your goals, and whether this package is the right fit. No hard sell. Ever.

2
Step 2 — The Blueprint

A focused 60-minute deep-dive where we reverse-engineer your messaging. We figure out who you're talking to, what they need to hear, and how your story delivers it.

3
Step 3 — The Shoot

I come to you. You show up as yourself — no scripts, no teleprompters, no awkward studio setups. I ask the questions, you tell the truth, and we capture something real.

4
Step 4 — The Asset Drop

Our editing team handles every cut, caption, and graphic. In 30 business days, you receive a plug-and-play content vault ready to publish across every platform.

ENTERPRISE FOUNDER CASE STUDY


Craveworthy Brands: Gregg Majewski

Gregg wasn't just running restaurants. He was building a national fast-casual empire and needed content that spoke directly to franchise investors and private equity partners. We sat down founder-to-founder, bypassed the corporate script, and built an executive media presence that communicated vision, scale, and leadership at the highest level.

$15+M
Capital Raised
65,000
Social Media Followers Built
10X
Franchise Development Pipeline Growth

"When you're building at this scale, your personal brand has to do work that no ad campaign can. This is what elite founder storytelling looks like in practice."
— Gregg Majewski, Craveworthy Brands

FOOD TRUCK Case STudy


FYR Grill: From Street Service to Corporate Catering

The FYR team had an extraordinary open-flame culinary concept and zero brand infrastructure. We built their identity from scratch, launched an SEO-optimized platform targeting regional corporate events, and produced behind-the-scenes video that turned their cooking into a must-book experience.

300%
Increase in Catering Sales
35%
Year-Over-Year Revenue Growth
10X
Social Media Audience Growth

"This is what happens when a great product finally gets a brand that matches it. FYR didn't change what they did — they just started showing the world who they were."

EMERGING QSR BRAND Case Study


Guaca Go: Building a Lifestyle, Not Just a Menu

In a saturated healthy bowl category, product alone doesn't win loyalty. We uncovered the 'Fresh Rebels' identity at the heart of the brand and built an evergreen content suite around lifestyle energy and authentic sourcing — giving them the creative foundation for multi-unit growth.

2
New Franchise Locations Launched
15%
Same Store Sales Increase
2X Viral
Organically Exploded on Instagram

"Guaca Go didn't need a bigger budget. They needed a clearer identity. The content did the rest."

You've Built Something Real. Let's Make Sure the World Knows It.

Your story doesn't have to be flashy to be powerful. It just has to be true, and told well.

Book a free intro call today. No pressure, no pitch, no obligation. Just a conversation about your business and whether I can help you tell it better.



Slots are limited each month. If you're ready to stop being the best-kept secret in your market — let's talk.

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